ALF Reception · Live
Emma answers. You get the job.
Every call to your number, in your name, at any hour. She takes the job and it is on your phone before the caller has put theirs down.
Emma
ALF Reception · answering now
- Answers in your name
- first ring
- Takes the job
- fault · postcode · time
- Puts it on your phone
- ALF OS
- Hours
- 24 / 7
From £500 setup. This is the starting price for the reception product specifically — not the price of a managed AI system in general.
Every call
What she does on every call
Answers as you
Your business name, your tone, your opening hours and your out-of-hours rules.
Asks the right things
The fault, the address, when suits, how urgent. Different questions for a plumber and a dentist.
Books or flags
Into your diary when she can; otherwise a Needs-you card with everything on it.
Hands you the sheet
Name, number, the fault in their words, the time. In ALF OS, on your phone, before they hang up.
What you see
Here’s what you see.
The real console, recorded. A call comes in, becomes a card, gets swiped done.
Take a tour of ALF OS →ALF OS, recorded — sample data
Every week
Your Monday, in fifteen seconds
Each week an email in your colours: answered, booked, hours on the phone, after-hours. The layout, before your numbers are in it.
Your week with Emma
If something needs a decision, it is in the first line. If nothing does, it says so.
Questions
Questions about Reception.
Will callers be told they are speaking to an automated assistant?
Yes. The receptionist identifies itself as an automated assistant answering on behalf of your business. Recording and consent wording are agreed with you before the line goes live.
What happens when the receptionist cannot answer?
It does not guess. It captures the caller’s name, number and enquiry details, records that a person needs to follow up, and sends that through to your team.
What does the monthly receptionist price include?
The £149 a month covers the running service for the reception product specifically: the voice line, hosting, monitoring, and routine tuning and changes. Call-volume limits and third-party usage costs are confirmed in your proposal. It is not the monthly fee for a managed AI system in general — that is quoted against whatever was actually built.
Can I keep my existing telephone number?
Yes. Your number stays with your existing provider. You switch on conditional call forwarding — a free network setting — so only the calls you cannot take reach the receptionist.
Reception from £500 setup + £149/month.
Set up in a week. Cancel any month. This is the starting price for the reception product specifically — not the price of a managed AI system in general.

